WORD OF MOUTH
A 4-week relational marketing challenge for visionary, intuitive healers ready to grow a referral-based business…
without becoming a full-time content creator.
Wealth
Doors Close September 7th
Doors Close September 7th
A 1-month immersion for healers ready to harness the power of your relationships and create a
social media optional business.
Doors Open August 26th 2026
4 week challenge begins September 8th 2026
Best part? It’s ONLY $88 for a WHOLE MONTH of immersive support.
Word of Mouth Wealth is a 4-week relational marketing challenge for visionary, intuitive healers who want…
ONE: To STOP HIDING and start being SEEN and RECOGNIZED by soulmate clients ready to pay you.
TWO: To spend LESS time in CANVA & more time connecting with the people you want to serve.
THREE: Become just as confident at relational sales and marketing as you are at facilitating a healing session
You want a word of mouth, referral-based business WITHOUT needing to become a full-time content creator.
Because a reliable referral will trump a random search engine or daily social media posting
every single time.
Before Instagram, websites, newspapers, heck – before the printing press…Word of Mouth was how commerce was done.
It’s the OG Social Media.
Through cultivating RELATIONSHIPS & establishing a REPUTATION for consistent client RESULTS that got people talking.
It’s just human nature — we are wired for CONNECTION.
And when you have a referral-based business you DON’T have to slave away to please the algorithms gods.
Instead of spinning your wheels asking, “WHAT Content do I need to Create?”
You start your day with “WHO can I connect with and serve today?”
No more speaking into the void of Instagram hoping you’ll get noticed.
When you have a relational business, clients ready to pay starting coming TO YOU.
You CAN have a word-of-mouth business, but it will still require you to get visible.
It’s just a DIFFERENT kind of visibility.
The kind that doesn’t require you to post on social media everyday.
Or overshare intimate details about your life to strangers on the internet.
But it will require you to send courageous emails to past clients asking for referrals.
But it will require you to reach out to people you’ve met who you think would be a great client.
Not just once. But seasonally and ritually, as if your business depends on it.
Because if you want a business you DO have to market.
You just don’t have to do it in a way you hate.
LESS poking your eyes out on Canva. MORE connecting with people you have resonance with.
LESS pimping yourself out on social media. More reaching out behind the scenes.
Ultimately, doing exceptional client work and getting visible in an intimate way are what’s going to build your Word of Mouth, referral-based business…and makes SOCIAL MEDIA OPTIONAL — forever.
In order to create Word of Mouth Wealth and a referral-based business, you’re gonna need to become INITIATED in 3 KEY areas…
Initiate & Heal the Fear of Being SEEN as who you REALLY are
Initiate & Heal the Fear of Being MISUNDERSTOOD
Initiate & Heal the Fear of Being REJECTED
I’m not saying it’s easy, but it’s the kind of inner relational healing work that will not just make your business, but your whole life start to work.
Which brings me to my story…
If you’re here you probably found me through The Well Paid Priestess or Liberate with Lydia brands.
But you might not know me as Lydia the opera singer or Miss Lydia the voice & piano instructor. Through those identities I grew one of largest, fully booked out private music studios in Connecticut without a website, social media, or advertising.
And before that era I was a full-time nanny and mother’s helper offering full time care to high profile families.
I’m 36 and I’ve been a full-time entrepreneur of some kind since I was 22 years old.
My secret superpower to being 100% self-employed for the last 15 years?
Every single business I’ve ever built has grown almost entirely through 1 underrated, but arguably the most reliable, effective, and old school marketing strategies…
WORD OF MOUTH.
Through allowing my gifts to be SEEN and RECOGNIZED by the right people.
People who saw and received consistent results from my offerings and who passed my name around the dinner table like their best kept secret.
Why have an established word of mouth, relational marketing business with a STRONG reputation for results?
Because you can do things like take an extended social media break or occasionally send emails and still make money whenever you want.
I just had my highest quarter & cash month ($27k) WITHOUT posting on Instagram or sending an email in 3 MONTHS.
I may have a lot of experience and success in relational marketing today…BUT none of this would have been possible for a younger version of me.
The shy, quiet child who quit girl scouts because she didn’t want to talk to people to sell cookies.
The introverted rainbow sheep of an abusive family that still has no idea what I actually do for work.
And if I could figure this out – and do the inner healing work to make 3 Word of Mouth businesses successfully work in the last 15 years…YOU CAN TOO.
BUT YOU CAN’T DO IT ALONE.
Healing the fear of being seen, misunderstood, or rejected as the visionary, intuitive healer you are…
TAKES A VILLAGE
& a Relational Strategy.
YES - the paradox is REAL. If you want a relational, word of mouth business.. the initiatory healing work that will make your business work is to walk the path of repairing your relational trauma.
Funny how just about all of our trauma is relational and yet…we need each other to heal and grow successful community-based referral businesses.
And that’s exactly why I created
Word of Mouth Wealth —
To give you the village to hold you and the relational strategy to become a Well Paid Priest/ess WITHOUT becoming a full time content creator.
The MOST Common Outcomes from Word of Mouth Wealth Relational Marketing Challenge:
One -
A CLEAR ritualized, relational marketing strategy that gets results without social media, a fancy website, or large email list.
Two -
REPEAT client referrals and CASH in the bank. Filling your offers behind the scenes without a sales page.
Three -
CONNECTION-based sales conversations with soulmate clients that convert without the cringe.
Client Love Notes
Word of Mouth Wealth…
WHAT’S INCLUDED INSIDE
4 weekly 2 hr Relational Business Ceremony Calls with Lydia
You don’t just learn concepts and shelf them. Each class I’ll teach you a new relational marketing method. Then, we’ll apply it to your business, LIVE, together, to start seeing results in real time.
4 weekly 2 hr Q&A Coaching Calls with Lydia
Breakthrough the resistance, receive personalized feedback, and work through any relational ick preventing you from putting your medicine out there.
4 optional weekly 2 hr Coworking Calls
Hosted by Well Paid Priestess Community Nourishment Auntie Jess Burner for accountability, support, momentum, and Jess’s unmatched fairy godmother energy to set the timer and get it DONE!
4 weeks of Community Telegram Support
In a non-judgmental, supportive peer space most students say “is unlike any other community I’ve ever experienced” – and “I expected biz training but not healing my sisterhood wounds.” Can’t attend live? Ask a Question in Telegram and I’ll answer it in a Q&A. 100% OPTIONAL.
Plus: Lifetime Access to Word of Mouth Wealth Portal
Every replay. Every Q&A call. Yours on demand. 4eva.
STUDENt love notes
Nicole Wilmoth
Founder of Embodied & Bold
“I had a long time client out of nowhere buy a bunch of gifts cards!”
I had a long time client OUT OF NOWHERE buy a bunch of gift cards for her family and friends. She said, “I’m sending everyone to you!” I said, “thank you for this word of mouth WEALTH.” Just like that, cash in the bank.
Evidence this shit actually works. Wow. It gets to be this easy. Thank you Lydia!
BREAKDOWN OF
THE 4 WEEK CHALLENGE…
Week 1 - Sept 9th 1pm EST
Relational Reach Out Ritual Workshop
Learn about the difference between Relational vs. Creative Marketing.
Evaluate what IS & isn’t converting with my MARKETING AUDIT METHOD.
Stop wasting time & apply the 80/20 Relational/Creative Marketing Rule
Get Clear on ALL the marketing strategies to grow your business relationally.
Steal my Relational Reach Out Ritual Method that grew my biz from $5-$10k to $10-$30k months.
Commit to a personalized relational marketing ritual that lights you up!
Craft a quick, simple, and effective pitch for an offering without a sales page.
Then PITCH!
Tangible Outcome: Reach out to 5+ leads. Walk away with a clear routine to ritualize relational marketing into your workday.
Week 2 - Sept 16th 1pm EST
Relational Breathwork Healing Ceremony
Reveal the relational wounds preventing you from being seen, recognized, and PAID for your medicine.
Get clear on what relationships are and aren’t working for you in business.
Learn my strategies for navigating relational client/mentor dynamics from 15 years experience in relational marketing.
Examine and Renegotiate client/mentor/friend boundaries
Release the SHAME OF SELLING and experience connection & belonging through a somatic breathwork ceremony.
Then PITCH!
Tangible Outcome: Reach out to 5+ Leads. (Yes, we’re doing this together each class!) Leave feeling lighter and more connected to SALES AS SERVICE.
Week 3 - SEPT 23rd 1pm EST
Build Your Little Black Book & Sales Workshop
YOUR NET WORTH IS IN YOUR NETWORK.
Create a simple client/connections tracking system (your little black book) to record your findings to know exactly what to sell to who & when!
Make a list of 200+ connections, colleagues, and contacts in your network.
(Yes, I guarantee you know people)
Learn my seasonal ritual of relationally reaching out.
Apply the listening & intuitive skills that ALREADY make you an exceptional space holder to sales conversations that convert without the cringe.
Craft automated and personalized messages to pitch to warm/hot leads, close, and GET PAID.
Tangible Outcome: Reach out to 5+ Leads! A CRM (Your little black book of clients) to track professional connections, leads, and harness the power of your relationships in business.
Week 4 - SEPT 30th 1pm EST
Craft Your Creative Portfolio Ceremony
Explore the 20% of creative marketing that you enjoy and attracts new clients.
Get clear on all the creative ways to build a Bingeable, Professional Portfolio that features the BEST of your work.
Learn the difference between long and short form content.
Understand the POWER of social proof in building Word of Mouth Wealth.
Steal my minimalist method showcasing client testimonials that converts.
…without spending hours in Canva or IG Reels.
Tangible Outcome: Reach out to 5+ Leads! Walk away with CLEAR before & after testimonials to showcase client results and attract NEW paying clients!
After 4 weeks together, you’ll walk away with…
A Relational Reach Out Ritual that feels FUN & gets you referred.
A Consensual Sales Call Process & Pitch Script to know exactly how to talk about and SELL your medicine.
A SOCIAL PROOF SCRIPT for writing Client Testimonial Stories that Connect & Convert.
Your own “little black book” of a connections and clients to know exactly what and who to sell (your CRM)
Relational sales skills and systems to return to at any stage of your healing business
20+ active sales conversations and the confidence to CLOSE without the Cringe.
A community of other visionary, intuitive healers for belonging, accountability, and support on your relational marketing path!
And MORE SALES in than you’ve made in 1 month without posting on social media!
This is for…
Both experienced AND newer healers. You’ve done the certifications, trainings, and qualifications to hold space for transformational healing but are struggling to attract and maintain paying clients.
You’re seasoned OR at the beginning of your healing business. You want to build a referral based business and grow your income and impact through word of mouth.
You have resistance to showing up on social media and would rather hop on a call to chat about your work than make another Instagram Reel.
Clients transform in your space and you have a reputation for results. But the math isn’t math-ing. Month after month your income doesn’t reflect the impact of your work.
You’re a people person. (Yes you can be introverted and be a people person!) You love learning how your clients tick and want to create offers that BLOW their minds and get you PAID.
You’re DONE slaving away at your laptop by yourself. You yearn for a community of other visionary, intuitive healers who “get it” and “get you” — you’re ready to find your people!
You want to build a ride or die healing community where clients feel like family and you all get to heal and grow together.
You’re ready to transmute shadows, patterns, limiting beliefs, and behaviors, holding you back from being SEEN, RECOGNIZED, and WELL PAID for your medicine
This is not for…
Those who like the idea of a healing business but haven’t done a professional training or have experience working with clients
Those who are brand new on their healing journey or running a healing business
Those who just want to create content full time and not spend time getting to personally know your audience
Those who see clients as a number in their bank account, not as a human with unique a history, needs, and desires
Those who aren’t willing to meet their edges and begin feeling safe to be seen in community
Those who want a GET RICH QUICK plan
Those who want someone to do it for them
For one payment of $88 you get…
4 weekly 2hr Coworking Calls (optional)
Hosted by Well Paid Priestess Community Nourishment Auntie Jess Burner for accountability, support, momentum, and Jess’s unmatched fairy godmother energy to set the timer and get it DONE!
4 weeks of Community Telegram Support
In a non-judgmental, supportive peer space most students say “is unlike any other community I’ve ever experienced” – and “I expected biz training but not healing my sisterhood wounds.” Can’t attend live? Ask a Question in Telegram and I’ll answer it in a Q&A.
4 weekly 2hr Relational Business Ceremony Calls with Lydia
Part healing ceremony - Part curriculum. You don’t just learn concepts and shelf them. Together we’ll apply the healing work that makes your business work IN REAL TIME. Tangible results from each workshop, every time.
4 weekly 2hr Q&A Coaching Calls with Lydia
Breakthrough resistance, receive personalized guidance, and walk away with clear next that actually move the needle forward in your business.
Plus: Lifetime Access to Word of Mouth Wealth Portal
Every replay. Every Q&A call. Yours on demand. 4 EVA.
Doors Close September 7th
Doors Close September 7th
THE INVESTMENT
Past clients have paid over $1k for access to the trainings taught in the Word of Mouth Wealth Challenge.
So… Why am I selling it for only $88?
Word of Mouth Wealth is offered at an insane steal of a deal price because every visionary, intuitive healer deserves to spend less time stressed about Instagram and more time helping people HEAL.
LAST DAY TO SIGN UP IS SEPTEMBER 7th.
4 weeks of support for $88
Frequently Asked Questions
Got a question we didn’t answer below? Email us at support@lydiamcclain.com and we’ll be happy to connect!
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Relational Biz Ceremonies with Lydia
Wednesdays 1pm EST
Sept 9, 16, 23, 30
Q&A Calls with Lydia
Thursdays 12pm EST
Sept 10, 17, 24, Oct 1
Coworking Calls with Jess
Mondays 12pm EST
Sept 14, 21, 28 Oct 5
All calls with Lydia are 2hrs and Recorded. Coworking calls NOT recorded.
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Yes! GOTCHU. Inside the Word of Mouth Wealth portal you can submit your question directly to Lydia (hi! that’s me). I’ll respond within 3 business days (M-F) throughout the duration of the program.
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To get the most out of this challenge, I’d set aside 4-6 hours a week. It’s called a challenge for a reason!
Remember you’ll have lifetime access to rewatch the recordings again and again -
100%. If I could go back to the beginning, THIS is what I would have focused on first.
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100%. If you’re established and spending more time marketing than serving clients, this is especially for you.
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I feel you lol. Same hah! It’s totally optional.
The telegram space is peer-led meaning it’s there for accountability & support if you needed it. Some people use it and others don’t. Either way, you’ll receive results. -
Due to the nature of this challenge there are no refunds offered.
STUDENt love notes
Melissa Wucinick
Founder of The Rewilded Woman
“I’m already seeing the needle move in ways I didn’t think were possible this quickly.”
For two years, I felt like I was throwing spaghetti at the wall. From the outside, my business looked successful. I’d built a beautiful community. I’d sold out retreats. But I was still broke.
I wasn’t pricing my offers sustainably and they weren’t converting. I found myself constantly chasing, collaborating with people who weren’t aligned, and exhausting myself trying to figure everything out on my own.
LYDIA CHANGED THAT.
Recently I launched a new offer, and instead of rushing it out, I waited. I refined it. I priced it appropriately. I trusted the process she had taught me. And the women are coming.
I’m creating something that not only serves women deeply but also supports me financially.
If you’re a healer, facilitator, coach, or space holder whose business looks successful on the outside but still feels exhausting, confusing, or unsustainable behind the scenes, I can’t recommend this work enough.
Lydia is honest. She tells the truth with compassion. Her medicine extends far beyond breathwork—she helps you build a business that can actually hold your gifts.